Our Story

Hi! I'm Abbie - the boss lady and founder of Aria Haircare.

The story of the brand comes from a personal and difficult time in my life where my husband and I were experiencing 3 years of unexplained infertility.

We decided it was time to see a fertility specialist who suggested a number of treatments and they quickly put me onto an oral medication to boost my hormones, but with all those stimulated hormones pulsing through my body came the side effects - and the main one that bothered me was the horrendous HAIR LOSS, it was falling out so bad I was clogging up the shower drain, it was all over my pillows and the floor. I was still using the same shampoo and conditioner as normal but there was no end to the hair loss and it was very quickly becoming thin and frail. I googled and researched all of the ingredients in the products I was using and found they were major endocrine disruptors. Worried that I wasn't giving myself the best chance with the hormone medication for a pregnancy if they were cancelling out one another I decided I needed to make a change with what I was putting onto my hair and into my body. I found various organic and clean hair products but the price tags were hefty - anywhere from $50-$70 per bottle! I thought to myself... someone needs to make a more affordable option still using these clean and no-nasties ingredients and it needs to be beneficial for everyone whether they are going through fertility treatments or not!

The haircare line was then born with countless days and nights of research into essential oils, plant and botanical based organic ingredients that had two main goals in mind - GROWTH and REPAIR. I found peppermint, avocado and almond oils to be the most effective for hair growth so boom, these were my 3 hero ingredients I had to have in my products and they are the core of our Shampoo and Conditioners.

After months of testing and sampling different formulations I had finally got the perfect mix, and boy did my hair start thriving! It has doubled in length since then, is silky smooth, I've only had to trim it once since then, it's shiny and the amount of compliments I receive about my hair now really is credit to all of our products at Aria Haircare but most importantly to me I barely have ANY fall out now.

We were eventually graced with a baby girl who made her grand entrance to the world in October 2021! Her name is Indie and she is a little sweetie.

Aria Haircare launched in May 2024 and our mission is to target improved growth and repair of your hair without any nasty ingredients. Peppermint oil is soothing on the scalp and the ingredients in all of our products have a huge list of hair benefits. The feedback we have received on our products is amazing and we know you'll love it too.

We are 100% vegan, paraben & sulphate free, organic ingredient based and of course, fertility friendly!

Abbie xxx